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Summary
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5
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|
SECTION ONE
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8
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|
Overall Population Trends
|
9
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Demographic Change and its Implications
|
10
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Total Population
|
11
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Current and Future Age Profile
|
12
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Number of Households
|
13
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Life Cycle Profile
|
14
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Urbanisation
|
15
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|
Employment
|
16
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Working Age Population and Employed Population
|
17
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Household Incomes and Expenditure Patterns
|
18
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Summary of Income and Expenditure
|
19
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Overall Trend In Average Household Income
|
20
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Changing Distribution of Households by Income – National
|
21
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|
Changing Distribution of Households by Income – Urban
|
22
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|
Changing Distribution of Households by Income – Rural
|
23
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Expenditure Pattern by Income Group
|
24
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|
Total Category Growth
|
25
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Expenditure on Communications
|
26
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Summary of Expenditure Patterns on Communications
|
27
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Historic and Projected Trend in Total Consumer Expenditure on Communications by Income Group
|
28
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Historic and Projected Trend in Total Consumer Expenditure on Communications by Income Group
|
29
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|
Communications Expenditure per Household
|
30
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Communications Expenditure per Capita
|
31
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Relative Importance of Urban and Rural Markets
|
32
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Communications Expenditure per Household and Per Capita by Income Segments - Urban
|
33
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Total Communications Expenditure of All Household by Income Segments - Urban
|
34
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Communications Expenditure per Household and Per Capita by Income Segments - Rural
|
35
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|
Total Communications Expenditure of all household by Income Segments - Rural
|
36
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Telecommunications Market Trends and Forecasts
|
37
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Methodology for Forecasts
|
38
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|
Telecoms Market Historic Penetration Rate
|
39
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|
Telecoms Market Historic Subscriber Growth
|
40
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Income Level Required for Ownership
|
41
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Implications for Penetration Levels - All Households
|
42
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|
Revenue Implications –Total Market
|
43
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|
Implications for Penetration Levels - Urban Households
|
44
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|
Implications for Penetration Levels - Rural Households
|
45
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|
Expenditure per Urban Household per Service
|
46
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Revenue Implications – Urban Market
|
47
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Expenditure per Rural household per Service
|
48
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Revenue Implications – Rural Market
|
49
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Market Share of Revenue by Product
|
50
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Further Information
|
51
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Copyright
|
52
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